App Store Preview Videos

App Store Preview Videos, Made Easy

Apple has strict requirements for App Store preview videos — specific resolutions, codecs, frame rates, and durations for every device size. Smooth Capture handles all of it. Record your app, add a device frame, and export a preview that meets Apple's exact specifications. No guesswork, no rejected uploads.

Free to try with watermark · macOS 15.4 or later · $99 one-time purchase

App Store preview video screenshot placeholder
Specifications

Apple's App Store Preview Specs

Every App Store preview must match a specific resolution for each device class. Here are the key requirements Apple enforces.

iPhone 6.7"

1290 x 2796

iPhone 15 Pro Max, 16 Pro Max

iPhone 6.1"

1179 x 2556

iPhone 15 Pro, 16 Pro

iPad 12.9"

2048 x 2732

iPad Pro 12.9"

Duration15 - 30 seconds
Frame Rate30 fps
CodecH.264
Format.mov or .mp4
Workflow

How Smooth Capture Simplifies the Workflow

From recording to a ready-to-upload App Store preview in four steps. No separate tools, no manual ffmpeg commands, no guessing the right export settings.

Step 01

Record your app

Capture your iOS or iPad app running in Simulator or mirror your device screen. Smooth Capture records at native resolution with no frame drops.

Step 02

Add a device frame

Wrap your recording in a realistic iPhone or iPad device frame. Choose from 3D mockups with perspective, shadows, and custom background colors.

Step 03

Trim and edit

Use the timeline editor to trim your clip to 15-30 seconds. Add smooth transitions, automatic subtitles, and cursor effects if needed.

Step 04

Export with correct settings

Export with the exact resolution, codec, and format Apple requires. Select a preset for iPhone 6.7", 6.1", or iPad 12.9" and hit export.

Export

Export Settings Reference

Smooth Capture includes all the export options you need to produce App Store-compliant preview videos. Here is what is available.

Resolution presets
1290x2796, 1179x2556, 2048x2732, and custom
Codecs
H.264, H.265 (HEVC)
Formats
.mov, .mp4
Frame rate
30 fps (App Store requirement)
Duration
15 - 30 seconds
Max resolution
Up to 4K
FAQ

Frequently asked questions

What resolution do App Store preview videos need to be?

Apple requires specific resolutions for each device size. iPhone 6.7-inch previews must be 1290x2796 pixels, iPhone 6.1-inch previews must be 1179x2556 pixels, and iPad 12.9-inch previews must be 2048x2732 pixels. Smooth Capture includes presets for each of these resolutions so you can export in the correct size without manual configuration.

What format and codec does the App Store require for preview videos?

App Store preview videos must use the H.264 codec and be saved as .mov or .mp4 files. The frame rate must be 30 fps and the duration must be between 15 and 30 seconds. Smooth Capture lets you export with these exact settings using built-in presets.

How long can an App Store preview video be?

App Store preview videos must be between 15 and 30 seconds long. Apple will reject videos that fall outside this range. Smooth Capture includes a timeline editor that makes it easy to trim your recording to the correct duration before exporting.

Can I add device frames to my App Store preview videos?

Yes. Smooth Capture includes 3D device frames for iPhone and iPad models. You can wrap your screen recording in a realistic device mockup with perspective, shadows, and custom background colors before exporting your App Store preview.

Ready to create App Store preview videos?

Download Smooth Capture and export App Store previews that meet Apple's specifications on the first try. Free to try, no credit card required.

macOS 15.4 or later · $99 one-time purchase